CIAM Solutions

CIAM - Customer Identity and Access Management

CIAM customer identity

Customer Identity & Access Management

IDMWORKS: Your CIAM Solution

Your customers demand a seamless, secure experience. Can you deliver that? 

Deliver modern, secure and engaging digital experiences for your customers

IDMWORKS has the proven track-record and expertise to transform your customer journeys.

As trusted CIAM advisors, we start by gaining deep insight into your priorities, metrics, and customer needs. We then tailor strategies and solutions to achieve your specific goals, not generic practices.

Transform customer relationships into a competitive edge: achieve new levels of personalization, visibility, security, and scalability. Win back control and empower your business with future-focused customer identity management.

Our CIAM solutions include:

  • Consulting: We help businesses develop a holistic CIAM Assessment & Roadmap based on key priorities and use cases. Our experts can assess your existing identity infrastructures and processes to determine gaps and opportunities for improvement.
  • Implementation: Proven implementation methodologies and experience deploying CIAM platforms from leading vendors. We handle all aspects of implementation from start to finish including migration planning, deployment, integration, and launch.
  • Integration: Seamlessly integrate CIAM platforms with your existing applications and IT infrastructure for a centralized identity management experience. Our technology-agnostic approach ensures the right solution for your needs.
  • Managed Services: We offer ongoing management and consulting for your CIAM program. This includes platform monitoring, updates, upgrades, user support, and continuous optimization.

It's Simple

What is CIAM?

CIAM sits at the intersection of security, customer experience, and analytics.

Customer identity and access management (CIAM) enables a centralized, secure, and streamlined identity management experience across your digital business. 

A CIAM platform provides a single solution to authenticate and authorize customers, employees, and business partners across applications.  

It streamlines access and strengthens trust through intuitive login journeys, federated identities, and contextualized interfaces. It also protects sensitive information and prevents unauthorized access through advanced authentication, authorization controls, and fraud detection.

Ping Identity

Customer identity and access management (CIAM) enables organizations to securely capture and manage customer identity and profile data, as well as control customer access to applications and services.

IDMWORKS

Issues CIAM Resolves

Disjointed Priorities

Businesses struggle with digital, IT, security, sales, and other departments having different priorities, hindering overall strategy.

Cloud Migration

Shift from on-premise to cloud for scalability, flexibility, cost reduction, and maintenance ease.

Digital Transformation

Shift to online and web-enabled solutions is driving digital transformation for improved competitiveness and meeting customer demands.

Legacy Technology

Upgrading outdated tech and platforms to modern services is critical for lowering costs, improving efficiency, and staying competitive.

Breaches and Brand Recognition

Protecting sensitive information and maintaining brand reputation is vital for avoiding data breaches and consumer distrust.

Turning CIAM into a Revenue-Driving Machine

Building a Customer IAM program to support your digital transformation and drive business value. The main capabilities and best practices for a successful CIAM program include:

User Experience

How are you providing frictionless user experience in securing the user interactions?

Operational Resilience

Is the solution designed ensure availability and grow with the business so is resourced when needed rather than a cost center for the business?

Business Value

How is the CIAM program driving and enabling business value?

Integrations

Does the solution provide a unified and singular identity to the Customer while integrating with the company’s services?

Trust

Does the experience instill trust that the user’s data is properly collected, protected, and used appropriately based on the site and is not overly onerous?

IDMWORKS takes a different approach to driving business value

With our model, CIAM is not just a component of the digital experience for customers, it is the main driver of enabling the experience, additional functionality and working with agility at the speed of the business.

CIAM becomes a service that differentiates your brand, business and allows the IAM team to focus on enhancements and emerging technology, not just supporting an existing tool.

User Experience

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Enable the user to quickly, and appropriately, get access to the application
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Personalization & User Profile Management
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Identity proofing and validation
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Progressive profiling
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Consistent experience across Web, Mobile, other integrations (Omnichannel)
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Self-service capabilities
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Don’t forget administration, support, ongoing maintenance experience

Integrations

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API driven (cloud first)
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Identity orchestration and automation can be your friend but will not always work
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Realtime integrated solutions for integrating applications and services
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Logging / Monitoring / Health / Observability
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Leverage existing standards for cross domain authN, authZ, provisioning
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Choose services that support your integrations and business value
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Developer integration kits, examples, resources
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Don’t forget partners / integrations

Trust

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Data protection / stewardship / ownership
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Consent and right to forget
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Multifactor / appropriate validation of users and access based on sensitivity and risk
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Encryption, storage of data
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Security testing, validation, assurance
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Due diligence and appropriate collection
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Regulatory requirements & compliance (GDPR, CCPA, etc.)
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Internal controls, authorization, compliance

Operational Resilience

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Continuous availability of infrastructure
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Dynamic scaling based on business needed
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Testing, validation, benchmarking
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Responsiveness of services when needed
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Service mesh to support global services and availability
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Usage analytics, patterns, reporting, etc.

Business Value

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Enable modern business patterns and integrations
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Business partner enablement and growth
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Right sized for changing business needs, not point and time
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Sales, marketing, relationship management to enable business analytics
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Long-term support for growing business needs and changing usage patterns

The Keys to Success for Customer-Focused Businesses

  • Provide a seamless user experience. CIAM delivers a fast, simple, and consistent login and access experience across all customer touchpoints.

  • Gain deeper customer insights. CIAM collects and aggregates data from multiple systems into a unified customer profile, providing a 360-degree view of users.

  • Improve security and compliance. CIAM enhances authentication, authorization, and access governance to protect against unauthorized access and fraud.

  • Increase loyalty and revenue. Streamlined access and personalized experiences build trust and lifelong customer relationships.

What’s driving the CIAM Conversation

  • Your ability to build customer loyalty and profitability hinges on exceptional and secure digital experiences – Forrester Wave 2022
  • 70% of online businesses fall through because of bad User Experience – Uxeria
  • Over 50% of organizations are using either a combination of homegrown CIAM solutions or no solution at all. – Gartner
  • Mobile users are five times more likely to abandon their tasks if they’re not optimized for mobile – Toptal
  • The major driving factors contributing to high growth rate of CIAM market include Rise in security breaches and cyber-attacks – MarketandMarkets

CIAM vs EIAM

CIAM and EIAM are both critical components of a modern identity and access management strategy.

While CIAM is primarily focused on managing identities and access for customers, EIAM is designed to secure access to sensitive corporate resources for employees and partners. CIAM emphasizes personalized and scalable experiences, while EIAM requires a focus on enforcing complex security policies.

CIAM​

  • Manages identities and access for customers
  • Provides a personalized and secure experience for customers
  • Supports a larger number of users and requires a scalable architecture
  • Integrates with third-party services like payment gateways and marketing automation tools

EIAM

  • Manages identities and access for employees
  • Provides secure access to corporate resources
  • Integrates with internal systems like HR and IT, as well as third-party services like cloud providers and SaaS applications
  • Role-based access control, multi-factor authentication, and privileged access management

Learn more on the IAM components of CIAM and EIAM

IDMWORKS’ CIAM Vendors

IDMWORKS top tier CIAM vendors include Ping, Okta, Auth0, ForgeRock, MicroSoft, and CyberArk (Idaptive).

CIAM Case Studies

Real success stories from real clients who partnered with IDMWORKS to transform their business through CIAM.

Whether you’re looking to gain a competitive advantage, optimize growth, boost engagement or reshape security and governance, these case studies demonstrate how we deliver impact through strategic partnership, not just technology.

Create Unique Experience For Your Customers

Embrace your competitive edge of having effective CIAM solutions and start improving customer acquisition and retention TODAY!

 

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